Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
May 2, 2022

Ethically Sourced Data: Why Buyers Should Commit to TARTLE Now

Why Buyers Should Commit to Ethically Sourced Data Through TARTLE Now

Ethically Sourced Data: Why Buyers Should Commit to TARTLE Now

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BY: TARTLE

As a buyer, your first priority is making sure that you’re doing what’s best for your business. So what’s stopping you from jumping into TARTLE’s data packets? If you’re still having doubts about investing in our platform, let’s talk about the benefits you get from ethical data sourcing.

Create Direct Relationships With Your Customers

In the traditional data sourcing setup, a lot of the information that you buy is incredibly biased. This is because you’re buying them off of third parties that observe human beings, and not the human beings you’re serving themselves. Every middleman you entertain in your data sourcing gives room for misinterpretation and corruption of their information.

So remove the guesswork. Half of the headache in growing a business is figuring out what makes your customers tick—that’s why we all shell out so much towards marketing campaigns. But with TARTLE, you can invest in facts. Making the move toward ethical data sourcing means that you don’t have to make assumptions about your customers, because you can reach out to them whenever you need to.

What Your Commitment to Ethically Sourced Data Symbolizes

TARTLE is where the world goes to buy and sell data. And if you're not ethically sourcing your information through TARTLE, you're not getting your information properly and you're not getting the best information possible. - Alexander McCaig

When you come to TARTLE, you are taking on a commitment. You want to ensure that your values, actions, and business align with one another. This is an active decision to care about the future of your company, the planet, and the people who support your products and services. 

It can be overwhelming to think of ways that you could make change happen. After all, movements take decades to build up the momentum they need to succeed. So if you can’t find the time to commit to so many other things just yet, commit to this one step. 

Commitment to TARTLE symbolizes a commitment to human beings who want to establish consensual relationships and share truthful narratives of their lives.

Sign up for TARTLE through this link here.

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For those who are hard of hearing – the episode transcript can be read below:

TRANSCRIPT

Alexander McCaig:

All right, everybody. Jason's busy, so he's going to kick this one off. Jason, what are we talking about this episode for our TARTLE buyers?

Jason Rigby:

I want to know why the buyer has signed up and hasn't put any money in their wallet, hasn't bought any data, hasn't hasn't done anything. You signed up, but there's no commitment. So I want to know. But here's where I want to take it because this is our responsibility. I think it's our responsibility, Mr. Alexander McCaig, the CEO of TARTLE. And me as the CMO, my job was to get them to sign up. I got them to sign up. Your job is to overview all of this. So there's something wrong with clarity. So I think we need to clarify what it is that not just what TARTLE is, but why it's so important for them to be an active buyer on TARTLE.

Alexander McCaig:

Oh, good. Oh, good. Oh, good. Oh, good. If you've signed up as a buyer and you're like, "This is interesting. I'm personally interested. I'm professionally interested. I can jive with the idea of people taking ownership of their data and sourcing it ethically," let me ask you something. When you go out to a restaurant, do you want to know where the meat has come from on your plate? Do you want to know that the water has come from a clean source and not a toilet bowl? I know this sounds funny. Or when you read a news article, you want to know what the source is, right? Well, fundamentally, there shouldn't be anything different with that narrative, with data also.

Alexander McCaig:

So when you come to TARTLE, you're making a commitment to not be hypocritical about how you live your life or run your business. You're not going to turn a blind eye to things that should be ethically sourced, right? Because you care about the future of your company, you care about the future of this planet, and you care about the people who support your products and services. So if you can't find the time to commit to so many other things in this world, commit to this one thing. Commit to TARTLE. Commit to human beings that are looking to establish relationships with you on the other side. Commit to human beings that want to give you a truthful narrative on their life.

Alexander McCaig:

Commit to human beings that want to give you their data through a consensual transaction, a record of exchange, something that you can verifiably prove for your business is something you legitimately own, that you legitimately ethically sourced it. You don't want to put... What's the old term? Garbage in, garbage out, right? Well, you don't want to put bad data into your servers. What does that do to your servers? Bad servers, bad algorithms, bad marketing campaigns. But when you ethically source it, we know exactly the people, the human beings with names, where it came from. That changes the story. It changes how you market. It adds a human element.

Jason Rigby:

[crosstalk 00:03:05] So not only is it... I love that. Not only is it ethically sourced, you know exactly where it came from. You have a blockchain that tells you timestamp, bam, bam, bam, bam, bam, this is exactly where the data, which you can't get anywhere else.

Alexander McCaig:

Nope.

Jason Rigby:

But I think what's important also, whenever you look at this data, is to understand how TARTLE helps you specifically with bringing that data in and eliminating... Another big one, I think, is when you go directly to the source, a human, and you ask them questions, you're going to get information that's not biased because you're going to get their... And they may have a personal bias, but that's fine. You want to understand and know that. But a lot of the data that you buy is super biased.

Alexander McCaig:

Correct. And you want to know why? Because it's a third party observing human beings, not asking a human being. I may be biased, but I operate on my biases. I make my life choices on my biases. And because of that, that is fundamentally more truthful than something that would happen where someone's looking at me from a 10,000 foot view, trying to understand just from where I've been on my bicycle for the past month straight, to say that, "Oh, he probably wants a latte from this 0coffee shop." Forget that. Remove the guessing. Half of your headache in business nowadays is guessing.

Alexander McCaig:

The reason you shell out so much money towards marketing campaigns is because you're guessing what's going to work. I want you to commit to knowing a fact. I want you to commit to helping human beings. I want you to commit to being more ethical in your business practices. And the best way to do that is to deposit funds into your buyer wallet and start buying data from people all over the world, specifically answering what you need to know to move forward successfully in your business. Does that make sense?

Jason Rigby:

Yeah, it makes 100%, and it's like this. The way that it has been, whether you're buying leads, whatever type of data you're buying, how the way it has been. And we all know this, stock analysis, these guys, they sit in these big offices. And I'm not going to... We all know the firms. And they look at a company and they read reports and they're looking at graphs and charts and all this. And then they're making a decision of what the earnings is going to be, a guesstimate. They're guessing, like you just said.

Alexander McCaig:

Yeah.

Jason Rigby:

What if you took that same analysis and you put him in the company himself and he had direct access to the CEO, the Board, everyone, and every day for 18 hours a day, he was interacting with that company, walking around, going into the factories, looking at talking to employees every single day? What would his information be and how accurate would that information be compared to him sitting in a lofty office, just reading reports?

Alexander McCaig:

Incomparable. I'm telling you this because we have opened up a mechanism for the world to have insider knowledge on the human race.

Jason Rigby:

Yes.

Alexander McCaig:

TARTLE is where the world goes to buy and sell data. And if you're not ethically sourcing your information through TARTLE, you're not getting your information properly and you're not getting the best information possible.

Jason Rigby:

Yeah. And I-

Alexander McCaig:

So I'll tell you today, commit like we have, commit like the millions of people have that are selling their data, commit to funding your wallet, commit to buying some data, and commit to making smarter, more accurate choices for your future. Cool?

Jason Rigby:

I love it.

Alexander McCaig:

We'll see everybody on the bright side of life. Thanks.

Speaker 3:

Thank you for listening to TARTLEcast with your hosts, Alexander McCaig and Jason Rigby, where humanity steps into the future and sourced data defines the path. What's your data worth?

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