TARTLE is calling on everyone to become a data champion and help change the world. Now, you are probably asking, ‘what is a data champion?’ And ‘how can such a thing change the world?’ A data champion is a person who understands the importance of data, the power it has, and the need to protect it. That champion is someone who knows all of this and realizes it’s up to him to take responsibility for that, for his own data and protect it. What’s more, the data champion makes the choice to lead, to help others understand how pervasive and important data is, both to protect and to share.
How do you do that? Signing up with TARTLE is a great way to start. When you sign up as a seller, you are taking control of your data in a new way. Synching your account with us allows you to encrypt your online activity, protecting it from the prying eyes of an untold number of bad actors. Now, instead of just complaining about the way big tech or your government is doing things with your data that you don’t approve of, you have taken responsibility for your data. It is now protected and at least someone else will have to work at it a bit to get a hold of it. Once you’re working with us, people can’t take and use that data without you’re allowing it. What’s more, a TARTLE seller is also someone who is willing to take a chance in the data sharing movement. An active seller is trusting us and our servers to actually handle that protection, and also to not take unfair advantage of your data. You and other early adopters are trusting us to do what we said we would do. Should you choose to actively sell any of your data, you are becoming a true data champion in that you are willing to share it with the world, hoping that simple action will contribute to making the world just a little bit better. Sharing that fact helps others to see your example, elevating you to a leader.
Better yet, we can harness the competitive nature of humanity and actually get people trying to outdo each other, to share more data and be able to show others the benefits of doing so by pointing out the products and the research that you’ve helped develop by sharing your data. In this way, we are using our competitive nature to unify around a cause, kind of like how the Olympics does this with sports.
Someone might object that they can’t really have an impact. After all, someone hanging out in Africa with a free Facebook phone might be feeling fairly insignificant. That’s the beauty of TARTLE, it’s made for people like that. It doesn’t matter where you are in the world. So long as you have some device that lets you access the internet, TARTLE can safely connect you to the wider world. Sure, an individual set of data might seem insignificant on its own. However, the biggest, most paradigm-shifting data sets are just collections of individual data packets. Everything begins with just one person and there is no reason that it couldn’t be you. Then others who made the same choice to take control of their data can work together. That leads to a bigger example being set, a larger positive impact which in turn inspires still others. Soon enough, those individual inspiring examples snowballs into a movement, a movement that in time can change the world.
So, once more we ask you that deceptively simple question –
What’s your data worth?
A data champion is a person who understands the importance of data, the power it has, and the need to protect it. That champion is someone who knows all of this and realizes it’s up to him to take responsibility for that, for his own data and protect it.
Speaker 1 (00:07):
Welcome to TARTLE Cast with your host Alexander McCaig and Jason Rigby, where humanities steps into the future and source data defines the path.
Alexander McCaig (00:19):
Hey, Jason, you're going to blindside me with this one?
Jason Rigby (00:26):
Yes, sir. So, on the website we have seller login and buyer login.
Alexander McCaig (00:31):
Oh snap.
Jason Rigby (00:32):
So we have two... So we have... There are two people that we are always talking to, especially on this podcast. And we want to make sure that we're transparent and that we educate. And Alex, you know as well as I do the seller, and we'll start there, is the person that's selling their data. And then the buyer is the person that's buying the data. And that's what creates the marketplace.
Alexander McCaig (00:54):
That's correct. Buyers and sellers, yes.
Jason Rigby (00:58):
So we use two words that's really important and I want to start with the seller first. What is a data champion?
Alexander McCaig (01:06):
Oh what is a data champion?
Jason Rigby (01:08):
Yeah. You've used that a lot, but we've never really gone granular on it.
Alexander McCaig (01:14):
Yeah. So, a data champion, that makes sense. Let's think about the Olympics. Okay. When you think of an Olympic champion, they are the epitome of athletic performance. They are the epitome of, I don't know if this is really a good word for it, but sportsmanship. Sportsmanwomanship, I guess we'll call it that. They're the epitome of character, that's why in ancient Greece they were held with such high honor. And when we look at that, if sports was one thing that people could champion and look up to and say, "This is something that can bring us all together in a competitive fashion, but a unifying competitive fashion, because we're all involved in this. That is something that easily translates in sense of being that champion, being that gold medal winner, right. You have to train for it, you have to put in effort, time, work, you have to take risk.
Alexander McCaig (02:14):
And so when I look at the sellers on the TARTLE marketplace, I look at them as those data champions, as those people that are taking a risk one with us, trusting us to help them with the management of their data and using this tool and helping them facilitate economic compensation from it and putting it towards causes they care about that's one thing, but they also need to take a risk with sharing, sharing things that are truthful. And when you look at these pillars, these things require integrity, it requires truth, it requires risk, it requires flexibility, it requires patience in all of those pieces that come together are things that I say define what a data champion looks like. And they're not things that are out of reach for any normal human being or abnormal human being.
Alexander McCaig (03:05):
Everybody has the ability to become that data champion. And when you are a data champion it's saying, "If I'm at the top of my game, I'm also responsible to lead by example." And I want everyone across the globe to be leading by example, to be a data champion of their own data, to say, "And also look at the impact I've had on all these major things that are facing us." So rather than me just going to the Olympics to manage sports and unify people together in a competitive aspect, how do we competitively unify each other and say, "Well, let's look at what we did with our impact here. How do we get a gold metal stamp for the United States, Brazil, Chad, Nigeria, Pakistan, and say, we are all data champions as a collective, solving these problems that are affecting us directly." That's what that data champion is. It's a person that says, "I want to be responsible. I want to lead. And I want to say, this is the right thing to do."
Jason Rigby (04:00):
So whenever we look at climate stability and we know that there's going to be... The earth is warming.
Alexander McCaig (04:08):
I thought you were going to say flat.
Jason Rigby (04:08):
We have global warming.
Alexander McCaig (04:11):
[crosstalk 00:04:11] look at the earth, the earth is flat.
Jason Rigby (04:12):
I mean, all you got to do is go above 50,000 feet on any type of aircraft and you can see the curvature of the earth. I hate to tell everyone about it.
Alexander McCaig (04:22):
Yeah, this is what it is.
Jason Rigby (04:22):
Yeah. So whenever we're looking at climate stability, let's say, we'll just use that one, because it's number one on our big seven and being a data champion. So, and I don't want to get you into climate stability in the sense of getting in depth on that. What I'm looking at is if somebody is in Pakistan, let's say for instance, and they have a concern for climate stability. How are they being a data champion for that if they're sitting there on their phone and they're like, "I don't have a lot of money. I can't help climate stability. There's nothing really I can do, I'm stuck here."
Alexander McCaig (05:01):
That's not true at all. There's nothing truthful about that. Whether or not you've lived your life and have not recognized the systemic effects that you have through the things you interact with every single day, especially online, which essentially would have in a metaphorical sense of flattens the globe. Okay. You need tools to effectuate on these things. You need to recognize the effect of when you use a tool and how far that reach is. So if I'm going to stand here on a soapbox and yell, it's only going to go as far as my voice projects, but it'll go further if I have someone that hears me and then shares what I had to say. Would it not?
Jason Rigby (05:39):
Yes.
Alexander McCaig (05:40):
If I'm a night in shining armor, okay. I can't go out and defend the country or my own integrity or whatever it might be like my property. I can't defend my property if it was land or data if I don't have the right sword. If I don't use it properly, I need the right tool. Okay. So a champion knows how to use those tools, like a person on that's a champion track runner in the Olympics knows the right type of cleat to wear, what spikes to use, the weight they require, right. And then you can also add a little bit of flavor to it, I want them to be this color. But beyond that, they also know the effect in everything in that environment that they're doing from just using that tool effectively.
Alexander McCaig (06:24):
And now what we're saying is, "Well, how is it that me and Pakistan can have an effect on the climate?" Well, lucky for you data is something that is decentralized, it's all over the globe. The internet is a decentralized system and it's becoming even more decentralized. So when you do something, when you interact, you have the ability to interact with people, thousands of miles away instantaneously at the speed of light. So if we can show you that interaction and its impact in a visual representation for you, then you regardless of where you are, no matter how small the island or how large or how insignificant you think your impact is, you will see that you've had a greater impact way beyond your little locale in this small perspective of life that you may have right now on the rest of the globe.
Alexander McCaig (07:10):
You'll see the systemic effects for a positive gain on what you're doing by actually working with that data as a data champion. Data champions are systemic. Like if you do something great, people go down in history, right. Things turn into legend, like what's the story of that person? So if you are that data champion that's done something phenomenal or if you're a whole country of data champions that will never be forgotten. So let's take those aspects of that hero's journey and apply it to you, because there's no reason you can't be a part of it.
Jason Rigby (07:43):
Yeah. And that's something I think people with insignificance, I don't know if I feel like I can be a part of this.
Alexander McCaig (07:50):
What are you talking about? We made it so there's no barrier to entry. I don't care if you speak English or you don't speak English, I don't care about your skin color or your religious preference. None of these things, gender, sexuality, doesn't matter. Everybody belongs on this. They're all allowed to use it. We're not saying... We're not red lining anyone. What good would that be for us to create a system to say, "Oh, we want data champions, but only a select group of people are allowed to be data champions." How hypocritical of us would something like that be? This needs to be open and available for everyone. And it is always going to push you and challenge you to be better, be more truthful, share more, act towards things that are really important. So you can help elevate the world and yourself at the same time.
Jason Rigby (08:35):
So whenever we're looking at signing up for TARTLE, especially as someone that is selling their data. And they're like, "I love the idea Alex, share data, earn money, change your world. I get all that. But I'm afraid to take the next step like signing up." How simple is it?
Alexander McCaig (08:54):
It's super simple. We're not asking for credit cards or anything of that nature, right. We are going to walk you through a very transparent process. We're going to tell you every specific thing that is required in that process and why we're doing it. We need to show you why, we want to build your trust. And it's not going to take you anything longer than 30 seconds to a minute depending on how fast you are on a computer or a cell phone. And then once you're on there and you do begin to interact with it, patients, it's a journey, work with us. We're doing everything we can to work with you and the world moves quickly.
Jason Rigby (09:31):
So whenever... Somebody is listening to this right now and they're like, "I want to sign up." They go to tartle.co, t-a-r-t-l-e-.-c-o. They hit the sign up button, 30 seconds a minute, depending on your slow Wi-Fi speed that we have today.
Alexander McCaig (09:47):
You're going to create your profile. You're going to select preferences of things you want to look at, causes you care about, choose two of them and then start populating some data packets. And don't be like, "Oh, I populated it. Where's the money immediately?" Be patient. Just like the buyers are waiting for a moment for people to come in and be like, "Oh. They're beginning to populate things that make sense that actually have some value." It'll come, all good things come in time, but it requires effort.
Alexander McCaig (10:14):
Sets your foundation, build those data packets, be patient with what you're doing, fill out those polls and quizzes, link up your social media systems, your Fitbit's, your 23andMe account, all that stuff. Get your health care profile, assimilate all the resources for your journey as a data champion. Put them all together, get them ready and then at that point you start taking the first steps. At that point you'll see what's my projected impact, what's the trajectory I'm going to take and we'll show you that. We'll show you what that trajectory looks like, but be patient on your own journey.
Jason Rigby (10:48):
Yes. Be patient on our journey. Because we're-
Alexander McCaig (10:52):
Working, it might seems slow, but light speed over here.
Jason Rigby (10:55):
Yeah, we're working at light speed to get this... To be more transparent and that's our main focus. And that's why we're doing these podcasts. That's what we talk about episodes like this, because we want to be a leader in corporate transparency.
Alexander McCaig (11:11):
Yeah. And we're not a corporation of 50,000 people.
Jason Rigby (11:14):
Yeah, exactly.
Alexander McCaig (11:15):
We're a rather small outfit that has had a surprisingly massive global reach and I think that's fantastic. And I love from the deepest emotional level that the value of what we have created has translated to so many people across the globe in so many countries with so many different cultures. And that means the things that we're talking about, these causes, the transparency and these ethics, these human rights, these very basic things. They do align with everyone. They do make sense at that core level.
Speaker 1 (11:55):
Thank you for listening to TARTLE Cast with your hosts, Alexander McCaig and Jason Rigby, where humanity steps into the future and the source data defines the path. What's your data worth?
