Offering consumers the ability to control and monetize their data, and enterprises the ability to source global zero & first party complete consumer profiles directly from the data consumers. TARTLE is committed to bringing balance to global data ownership through state-of-the-art data encryption and marketplace technologies offering enterprises and consumer unrivaled ethical data transactions.
Source: Gartner Research
In today's data-driven world, Fortune 500 companies and small-to-medium
businesses (SMBs) often find themselves grappling with inadequate
technology and data strategies, preventing them from fully leveraging the
immense potential of big data. Third-party resources might offer temporary
relief, but they come with their own drawbacks in terms of cost, quality, and
precision.
Today's customers crave tailor-made bespoke experiences that cater precisely to their desires, necessities, and goals - steering clear of outdated, aggregated data sourced from non-consensual third-party databases.
TARTLE'S team of engineers and data scientists created a platform that does the hard work to make sure your data is ethical, secure, and reliably
ready to use. Schedule a call with us.
Here's what you can expect:
• Rest assured our retail and consumer product industry data teams work with the world’s leading brands.
• Our data experts will work with you to
understand your current consumer strategies and
use cases.
• Through a personalized call, our consumer data solutions team will figure out the best-fit strategy for your business needs.
• We will help you build a simple, scalable bespoke solution at speed for any complex data requirement.
Problem: Your clients, interacting across websites,
apps, and various touchpoints, are often
represented by multiple anonymous profiles.
Solution: TARTLE Marketplace unifies these profiles
with consent, offering a more comprehensive insight
into the driving factors behind customer behavior
across channels, devices, and platforms. We educate,
inquire, and seamlessly integrate these elements to
create the TARTLE Complete Consumer Profile.
Leverage TARTLE's data-driven insights to optimize your budget and resource allocation. Gain a deeper understanding of how individual data points in the customer journey impact conversion rates. This empowers you to effectively analyze attribution, explore the impact of budget adjustments on digital engagement, and ultimately boost sales.
Elevate Your Online Impact: For enhanced reach and precision targeting, it's time for Fortune 500 companies and SMBs alike to transition from cookie-reliant campaigns to innovative approaches leveraging TARTLE data. By harnessing TARTLE's cross-device and multi-channel consumer identification capabilities, businesses can refine their accuracy and pertinence, minimize ad overspending, and ultimately boost their ROI. Experience the future of digital marketing with TARTLE data.
Empower your enterprise to chart the customer journey by seamlessly incorporating TARTLE Complete Consumer Profile into a unified customer identity resource. Unravel the intricate steps and sequence of your consumers' conversion journey, enabling your business to craft targeted re-engagement strategies. Deliver the perfect message, in the ideal location, and at the most opportune moment to maximize impact and foster lasting connections.
Challenges to Using Zero & First Party Data
Your customer data resides in fractured third-party vendor silos. TARTLE Marketplace solves this by securely and ethically collecting the data in one place.
Having a single Complete Consumer Profile makes it easier to communicate With customers at the right time Without wasting marketing dollars or overwhelming them.
Ability to explore additional datasets for respondents that you did not create, eg; purchase the Facebook ids of a subset of participants (Fully supported with hundreds of existing datasets available on the platform)
Ability to filter respondents by custom criteria included in your original dataset, eg; ask a follow up survey to participants who answered that they are less than 50% satisfied with the service provided. (Fully supported through reusable cohort functionality and also by demographic criteria without processing or holding the sensitive data yourself.)
Variety of downstream data functionality including AI-driven analysis and data visualization
