The next industrial revolution is upon us. Already we are experiencing a major shift in how and where we work. Just a couple of years ago, working from home was something that really only applied to a select few but now it is the norm in many areas. That means companies are moving out of their office buildings and into much smaller, and easier to maintain spaces.
Instead of work teams being limited to those in a cluster of cubicles all living a few miles from each other, people now work in teams that include members from all around the world. TARTLE is a great example of that. We are physically based in New Mexico, incorporated as a public benefit corporation in Delaware and work with people everywhere from Michigan to the Philippines. We are hardly the only company that is operating in this way, nearly everyone employs freelancers or firms on an as needed basis in order to save money overall. One of the most surprising things is that there are plenty of people eager for this kind of work.
What this portends is a major ongoing shift in the way we do business around the world. Desired skill sets are changing and with all of this is coming a different kind of economy, different enough to call it a new industrial revolution. As with the previous industrial revolutions, there is a need for people with vision to lead the way adapting and making the best use of this new business and economic environment.
These visionaries will need to have more than drive, more than the desire to be on top. They need to have a deep understanding of the nature of the new economy. Gone are the days when everything can be thought of as a standalone entity. Not only do they have to see each department of a company as part of a larger dynamic whole, they need to see that each company’s actions can have a large effect on the other. Thanks to the advances in technology we’ve experienced over the last forty years, it’s become incredibly apparent that businesses exist as part of an ecosystem. This has always been true, it’s just much easier to see now.
Speaking of technology, these visionaries will also have to recognize the importance of data in the new economy. Data is what drives everything these days, making the acquisition of it and analyzing it is the most important thing any company can do for itself. In order to survive the new revolution, much less come out on top, our visionaries will need to realize that they are a data acquisition and technology company as much as they are a doll manufacturer (for example).
Of course, not even the best of visionaries can hope to navigate all these waters on their own. They will need help along the way. Just as every athlete has a coach, every bodybuilder a trainer, every visionary will need someone to support them on their journey. TARTLE understands this as the Sherpa model. Like the Sherpas who help people reach the top of Everest, TARTLE is here to team with the visionary, to carry the load and make the journey easier. We don’t seek the glory, our goal is to help others reach their goals. Sherpas can reach the peak of Everest dozens of times in their careers, and we’d love to help many more companies reach the top of their game in the digital economy.
We can help you gather and analyze the data you need in an ethical way, a way that still treats data with respect, as the product and work of individuals with rights as well as thoughts and desires. We’ll help make you not just financially successful but a champion of the digital economy.
What’s your data worth? Sign up and join the TARTLE Marketplace with this link here.
The next industrial revolution is upon us. Already we are experiencing a major shift in how and where we work. Just a couple of years ago, working from home was something that really only applied to a select few but now it is the norm in many areas. That means companies are moving out of their office buildings and into much smaller, and easier to maintain spaces.
Speaker 1 (00:07):
Welcome to Title Cast with your hosts, Alexander McCaig and Jason Rigby. Where humanity steps into the future and source data defines the path.
Alexander McCaig (00:24):
Oh, wouldn't you know, we're back again.
Jason Rigby (00:26):
Yes, Alex.
Alexander McCaig (00:26):
We're not going anywhere.
Jason Rigby (00:28):
No.
Alexander McCaig (00:28):
We're obnoxious. We're like, gadfly that Socrates used to call them. Can't get rid of us.
Jason Rigby (00:35):
We're that egoic self.
Alexander McCaig (00:38):
Yeah, we're that news in the heat of the summer day, we're that person that comes up and they're not sweating in a white shirt listening.
Jason Rigby (00:45):
Just so nice and happy. And you're like, why are you so nice?
Alexander McCaig (00:50):
You're pulling weeds out of the ground. My life has been a struggle.
Jason Rigby (00:56):
Suffering, mayhem and destruction.
Alexander McCaig (00:58):
Oh man.
Jason Rigby (01:00):
Speaking of the future.
Alexander McCaig (01:02):
I think you were going to say mayhem and destruction.
Jason Rigby (01:04):
Speaking of the future, Alex.
Alexander McCaig (01:05):
Yeah.
Jason Rigby (01:05):
Whenever we look at Tartle and we look at those, that partner with us, those that assist and help us in this ever changing environment, that's going on with this industrial 4.0.
Alexander McCaig (01:19):
Ooh, big word.
Jason Rigby (01:20):
Yeah. This change that's happening. And we're seeing this, I mean, this is a prime example. This GameStop, Doge coin, all the things that are happening, Bitcoin, we see hedge fund managers grabbing onto cryptocurrency now to get, returns going back. We see them taking short positions, and then, there's just so much going on. We saw protesting, viruses, pandemics. I mean, when you look at 2020, and what's happening in 2021.
Alexander McCaig (01:50):
Yeah.
Jason Rigby (01:50):
It's just a crazy year and a half.
Alexander McCaig (01:53):
It's a mess.
Alexander McCaig (01:53):
You know, when I look at us sometimes I think like, say there's like a big company.
Jason Rigby (02:01):
Mm-hmm (affirmative)
Alexander McCaig (02:03):
Really sizable one, and they have some internal issues.
Jason Rigby (02:06):
IBM.
Alexander McCaig (02:07):
They've got some internal issues going on.
Jason Rigby (02:08):
Right. GE.
Alexander McCaig (02:10):
They have to call in an outside change management team.
Jason Rigby (02:13):
Yes. Consulting firm. Yeah.
Alexander McCaig (02:15):
Right. So I want these people leading these mega firms. And when I think of everything all together, Charles like to change management team for the club.
Jason Rigby (02:25):
Mm-mm (affirmative) yes.
Alexander McCaig (02:27):
Okay, if the globe was one big old, super business, we're coming in as the change management team for the better, for the positive, not to get people fired, but to bring them together, all right.
Jason Rigby (02:37):
To unify, yes.
Alexander McCaig (02:38):
So I want this episode to be directed towards the visionaries of this super business that we have here, this global world economy. And we've outlined seven things here. This has nothing to do in an article, we just came to this on our own census. And we want to, we want to touch on these individually. So Timmy up.
Jason Rigby (02:58):
The one is that, when we look at other visionaries that are out there, especially other visionaries that have done it, been there. Maybe they have the t-shirt already, if you know what I mean?
Alexander McCaig (03:08):
Oh yeah.
Jason Rigby (03:08):
You know, they're successful. And what we view as, you know, what we, in collectively, we view as success. You know, whether they're a hedge fund manager, we were talking about that earlier, whether they're a diplomat, you know, a politician, a statesman, whatever it may be, [crosstalk 00:03:24], anything like that.
Alexander McCaig (03:25):
Those visionaries.
Jason Rigby (03:26):
Those visionaries calling them out. And I'm not saying calling them out in a bad way, but I'm saying, calling them out to team up with Tartle, what does that look like Alex?
Alexander McCaig (03:36):
What is teaming up with that look like. We are here with this tool that's been created to help meet you where you are at. Help understand what huge macro problems need to be solved for this larger, greater benefit. Because you as these visionaries, these thinkers, especially these big thinkers in business who interact much with each other, through the world, economic forum. You guys need something to help elevate these catalysts that you're talking about. And when you talk about this transition, these visionaries are, they're seeing in the future.
Jason Rigby (04:14):
Mm-hmm (affirmative).
Alexander McCaig (04:14):
What's next. And that what's next for them as industry 4.0. But when you have that view of that lens in the world, there are some obvious things that are happening. And one of those key things is what?
Jason Rigby (04:28):
It's our dependence on data.
Alexander McCaig (04:33):
We are fully dependent on data. All of these businesses are only becoming more dependent on it. All of our systems that are interlinked are solely dependent on data. When we send a space shuttle up into space, it is 100% dependent on data, weather data, telemetries, all that stuff. Upper atmosphere data, you name it. And so when we look at that, whether it's on launching a space shuttle, because I work at space X, right, or I'm trying to produce a new widget, that's going to help with countering corruption or something has to do with biotechnology. Data's going to be the driver for that. Because if we can assimilate more knowledge and help normalize that curve and figure out where the truth actually sits for us, we're going to be a lot more decisive with our decision-making. More pointed, we're going to be more accurate with what we do because we'll know then in the greater macro sense that my sound decision-making off of data is going to help me and all my stakeholders and all my shareholders, because it's no longer just about one.
Jason Rigby (05:42):
And these visionaries that are out there at Tartle, we want to help you realize.
Alexander McCaig (05:47):
Yeah.
Jason Rigby (05:47):
The importance of data and the dependence of data and help you understand as a Sherpa would.
Alexander McCaig (05:53):
Mm-hmm (affirmative).
Jason Rigby (05:54):
Help you understand why data is the center of this new revolution that we're happening.
Alexander McCaig (06:00):
And so if we think of this revolution of industry 4.0, think about that as a top of Everest.
Jason Rigby (06:04):
Mm-hmm (affirmative).
Alexander McCaig (06:05):
You have the vision of being there with your large company or your consulting firm or-
Jason Rigby (06:11):
You also have the means.
Alexander McCaig (06:12):
You have the means to get there too.
Jason Rigby (06:14):
Mm-hmm (affirmative).
Alexander McCaig (06:14):
But now you have to execute on it and you want to do it in the most risk savvy sense.
Jason Rigby (06:20):
Yes.
Alexander McCaig (06:21):
Okay. The most economically efficient sense, in a sense that actually steps beyond finance and starts to help the larger global civilization of all of us. So now, we're here to help execute on that by helping deliver that data to you, to get to that new industry 4.0, that new revolution. And if you look at all of those separate points that are happening in industry, they're going to be driven by one thing, but some of the key traits of industry 4.0 are what decentralization.
Jason Rigby (06:51):
Right. When we look at these global macro trends, this ability not just to have de-centralization, but to look at, and I think this is a question that all of these visionaries ask is can humans be self-responsible?
Alexander McCaig (07:07):
And that's a big thing okay. Cause we're not responsible, and we created this sort of nest that we're in.
Jason Rigby (07:14):
Mm-hmm (affirmative).
Alexander McCaig (07:14):
And so these visionaries are then asking these people in resources, can we be responsible and champion these resources together to now take the reins back and say, we're here to fix this. We have the technology, we have this new revolution, we know where our problem set. Can we act upon it? Can we actually execute? Can we get to the top of Everest? Can we actually see this industry 4.0 revolution all the way through before this earth burns up? That's important thing.
Jason Rigby (07:41):
I think for these visionaries, that responsibility lies on them too, to be that Sherpa. To guide because we've seen irresponsibility and, and we can see that throughout the globe, but we also see groups of people being extremely responsible.
Alexander McCaig (07:56):
Mm-hmm (affirmative).
Jason Rigby (07:58):
And making decisions like this younger generation. You can see these millennials that are saying, hey we have global issues that are pertinent, and my children and my grandchildren are not going to have the globe that we perceive it to be. And we look at it and think, Oh, everything's fine.
Alexander McCaig (08:15):
Listen, you're absolutely correct
Jason Rigby (08:17):
It's going to be dramatically different. So these visionaries, their great grandchildren are going to have to deal with some pretty horrific consequences.
Alexander McCaig (08:26):
And we want these visionaries to leave a legacy.
Jason Rigby (08:29):
Yes.
Alexander McCaig (08:30):
Of positive execution and change.
Jason Rigby (08:32):
Yes.
Alexander McCaig (08:33):
For them to be written into the history books and for the people that come after them, right? We have the responsibility through creating this tool to help facilitate good decision-making to these people, to help that revolution see its way through. And then you, as the resource holder, you as the visionary, you are then responsible to actually execute upon it. We're here to help deliver that information to you so you can make the right choice. But now it's time for you to be self responsible, as you are asking others to be self responsible at the same time.
Jason Rigby (09:06):
Which leads us into our next point. I want you to get into this Alex, this systematic holistic thinking.
Alexander McCaig (09:12):
Yeah. When we look at like investing in things like new technologies or new businesses. It's not just about investing money into it in time, and then that's it, that's all we have to think about. There's so many people in this world that are interlinked into these systems. You're not only investing in the business in its vision, but you're investing in the teams and you're investing in the people that interact with this business, and the businesses that interact with it. So when you look at it, you have to have this fully holistic sense of what's going on because the interaction, the interwoven web of the new industry 4.0, this new economy cannot be unchained from one another.
Jason Rigby (09:55):
Right.
Alexander McCaig (09:56):
It's so interlinked, it's so interwoven, it's so dynamic that binary view we've had in the past will not work for this future. It will not work for industry 4.0
Jason Rigby (10:07):
No, not industry specific view, like one industry does not affect the other one.
Alexander McCaig (10:11):
No, they all affect-
Jason Rigby (10:12):
Silos, especially when you have data bridging those.
Alexander McCaig (10:17):
Mm-hmm (affirmative).
Jason Rigby (10:18):
And then you have, you have companies that are maybe an oil and gas company, but in reality, they're a technology company that's producing shit loads of data.
Alexander McCaig (10:26):
Yeah. They produce data first-
Jason Rigby (10:28):
Mm-hmm (affirmative).
Alexander McCaig (10:29):
Oil and gas second.
Jason Rigby (10:30):
Yes, exactly, and so that becomes, now you basically have, if you want to use it for, you have three companies, you have a data company, a technology company, and then an oil and gas company. How do you holistically approach that?
Alexander McCaig (10:44):
Who the people interacting with it?
Jason Rigby (10:46):
Mm-hmm (affirmative).
Alexander McCaig (10:47):
And then you need to invest in how those individuals and entities interact with that business. Don't you... you can put all the money you want into a business.
Jason Rigby (10:55):
Right.
Alexander McCaig (10:56):
But the thing that supports it are the people underneath it. So now you've got to think about meeting those people where they are investing into their mindsets, how they execute and do things. And there's only one way to know that and that's with data.
Jason Rigby (11:08):
Mm-hmm (affirmative).
Alexander McCaig (11:09):
And so when you look at industry 4.0, this cog with all of these different sectors that are going to explode, there's one key driver for all of these things in this decentralized world of self-responsibility that comes to a brighter macro future for all of us. And what is that?
Jason Rigby (11:25):
It's data.
Alexander McCaig (11:26):
It's data. It's the microcosm of data.
Jason Rigby (11:28):
Yes.
Alexander McCaig (11:28):
It's the people in the entities that are generating it. The only way to effectively execute on this future to make it to the top of Everest is with the right data. You don't want to go across when the thermals coming. And then you're going to get caught in a huge snowstorm in like a hundred mile an hour winds, especially not when you're 28,000 feet up in the air, in the death zone. So if you are a company that is a visionary on the bleeding edge, and you're those risks, make sure you have all that data so you can mitigate it as much as possible-
Jason Rigby (11:58):
Rollback clean data.
Alexander McCaig (11:59):
All that clean data, remove all the unknowns and that clean data comes from the interactions of the people that really support your system, and those are human beings, those are other entities. And that now you have the ability to access that you can execute on that vision and everything that's spoken about at Davos or the world economic forum or on these websites or any white paper you read. Understand that you now have the ability systemically to act upon it for the better. And it's a very seamless, easy way for you to do so. And we are here to help to be that Sherpa for you, to make sure that you are the champion in doing so, and we will meet you where you are, and we will help you meet those people where they are also.
Jason Rigby (12:38):
And what makes a Sherpa, a Sherpa?
Alexander McCaig (12:40):
What makes a Sherpa, a Sherpa? The Sherpa is not the champion.
Jason Rigby (12:43):
Right.
Alexander McCaig (12:43):
The Sherpa is only there to help you in your own journey. The Sherpas climb the mountain hundreds of times, but it's for you to bring that torch up to the top, to bear that flag, whatever that might be. GE, IBM, whatever you want to stick your flag on the top of the mountain, you want to go with someone who's done it before many, many times, and who really understands the nature of that mountain, the thought process required. When you thought you emotionally were checked into it and you were there when you get to the first part of base camp, and you're staring up at that mountain, that wall of snow and granite.
Jason Rigby (13:20):
Mm-hmm (affirmative).
Alexander McCaig (13:21):
Things change, when you really thought you had it in the bag.
Jason Rigby (13:24):
But no Alex, I don't need a Sherpa because I've got an amazing hunch.
Alexander McCaig (13:29):
Well, guess what-
Jason Rigby (13:29):
And my accuracy is pretty, pretty freaking good.
Alexander McCaig (13:32):
Pretty freaking good? Well, let me tell you about that hunch one in every four people that go up Everest die.
Jason Rigby (13:36):
Yes.
Alexander McCaig (13:37):
So you sure you want to operate on a hunch knowing that there's a 25% chance that you're going to bite it and freeze up there and no, one's going to be able to bring you back down. Nothing to speak for, for the visionary, if they can't come back to talk about it, right?
Jason Rigby (13:49):
Yes.
Alexander McCaig (13:49):
So we want you to come back and talk about it. Do not act any more on a hunch, execute on these visions effectively, intelligently, logically, and rationally, and do it not just for the company in a binary sense, but the decentralized systemic a sense of everybody that is interlinked in this global system that we're a part of.
Jason Rigby (14:10):
All of this is driven by data.
Alexander McCaig (14:13):
Correct. And at the very end, it is the data.
Speaker 1 (14:15):
Thank you for listening to toggle cast with your hosts, Alexander McCaig and Jason Rigby. When humanity steps into the future and source data defines the path. Whats your data worth?
