With all the technology that we have today, imagine how all the most important and meaningful parts of your life have been condensed into a bunch of data packets. Now that people are becoming more aware of how all-encompassing our online presence has become, we are on the cusp of changing the way we deal with our information.
This won’t be an easy task and even the most advanced countries are still taking their first steps in redistributing the power of data sharing to the people. However, we are confident about our capacity to push this forward and help in the work of spreading awareness. In this episode, we discuss how the TARTLE marketplace is designed to help restore equilibrium to data management and sharing.
These days, data is more than just the information needed to access certain websites and applications. It’s what companies, and even some governments, use to provide a tailored experience. This covers our ad preferences, history, and the connections that we make.
When you think of how much data you create, you’re bound to wonder: do I create data, or does data create me? In the status quo, people do not have a lot of control over their own information. Our lack of awareness when it comes to what we can do with the data we create has given social media platforms a prime advantage: they can profit off of our interests, social circles, and movements.
While the European Union’s GDPR and an overall trend towards increased data awareness around the world is helping alleviate the situation, it’s not enough to help people take the next step forward. We all deserve a platform where we can practise taking initiative and having active ownership over our own data to help expedite the process.
TARTLE is a marketplace that operates around the clock and is available around the world. We are offering a nonprofit platform that empowers individuals on the ground to practise autonomy and self-sovereignty. On the TARTLE marketplace, you are fully responsible for your information. It’s our way of helping bring back power to the people.
What if you could earn passive income for your thoughts? Technology is capable of shaping the way we think and act in the same way that we are capable of using technology for our own gain. With this in mind, TARTLE created a way for you to place all your data on a secure platform— with the added benefit of having it siloed in there as well.
There is plenty of potential in how we express ourselves. Data is always in your possession and as long as you’re online, it’s growing. It does not discriminate as well because regardless of your location, ethnicity, or personal beliefs, technology will still maintain a profile of who you are and what you like doing as a digital citizen.
But if so much potential exists, why don’t we feel like we’re doing anything groundbreaking with our smartphones? This is because the power we have over our information has been seized by other actors: corporations and even governments. It’s high time we took it upon ourselves to restore a balance within that system.
To parallel it in other scenarios, there is a need for equilibrium in plenty of natural systems. We need balance in our climate, our physical and mental wellbeing, thermodynamics, energy, and more because too much of anything can become dangerous. This is what inspired us to create TARTLE: the need to provide a supportive structure that people and communities on the ground could grow off of.
“If there's no balance, then there's no real learning that can happen here,” Alexander argued, “There's no real fair exchange occurring.”
The TARTLE platform recognizes that everyone is equal in the creation of information, and that everyone has the equal opportunity to earn off of it.
Data is capable of making us better people because it breaks down preconceived notions and barriers to communication that we may have had of others. Often, opportunities to connect are limited to certain geographical areas or social classes.
Here is a way we can all participate in a flexible, antifragile free market that will bend and grow seamlessly with continued human interaction. The TARTLE platform will learn from how we compile our data and who we choose to sell it to. The more we use TARTLE to facilitate data sharing, the higher our chances of communing with other people from vastly different backgrounds and fostering understanding as a natural byproduct of our own efforts.
This is how we evolve.
What’s your data worth? Sign up for the TARTLE Marketplace through this link here.