Why Data Is Absolutely Necessary for the Evolution of Humans Part 3

Alexander McCaig (00:00):

Okay. Oh, we should have went live on this one.

Jason Rigby (00:11):

Thou shalt not...

Alexander McCaig (00:13):

Thou shalt not not go live. Okay. No yawning, right?

Jason Rigby (00:19):

No yawning. Yeah. I think I'll be good.

Alexander McCaig (00:21):

Or if you yawn-

Jason Rigby (00:21):

I had some coffee.

Alexander McCaig (00:22):

A yawn will [inaudible 00:00:23] thing?

Jason Rigby (00:23):

It was... Dude, it wasn't really scary.

Alexander McCaig (00:26):

[inaudible 00:00:26].

Jason Rigby (00:26):

Well, what's even scarier is this whole part of my... I told you this before, I think. But this whole part of my face is totally numb.

Alexander McCaig (00:32):

Right.

Jason Rigby (00:33):

Because they ripped me out of my mom with pliers.

Alexander McCaig (00:36):

Amazing.

Jason Rigby (00:36):

Because I was stuck, I guess. And turned-

Alexander McCaig (00:38):

You got a big noggin though.

Jason Rigby (00:40):

So all of this is like numb. I can't feel anything. You could poke a pin through it.

Alexander McCaig (00:43):

I just hit you right in the face.

Jason Rigby (00:44):

Yeah, you can. Yeah. When I cry... Like if I cry really hard?

Alexander McCaig (00:49):

Yeah.

Jason Rigby (00:49):

I go like this.

Alexander McCaig (00:50):

That's so interesting.

Jason Rigby (00:51):

It's like nerve damage. Yeah.

Alexander McCaig (00:53):

It's scary.

Jason Rigby (00:54):

So it's not... It's kind of scary looking, yeah.

Alexander McCaig (00:55):

Yeah. Did the doctor apologize?

Jason Rigby (00:56):

No, this is 1973, bro. He was smoking a cigarette while he was delivering.

Alexander McCaig (01:01):

Yank the baby. He's using one hand with the clamps to pull you out.

Jason Rigby (01:04):

Yeah, yeah, yeah. He's like, "Yeah, yeah. I got a... I got a brandy to go drink in my office. Let's get this kid out."

Alexander McCaig (01:10):

Oh, my gosh.

Jason Rigby (01:11):

So funny, the difference.

Alexander McCaig (01:13):

Things have changed.

Jason Rigby (01:13):

I was watching Madmen on that show, you know, from the '60s and advertising-

Alexander McCaig (01:17):

Don Draper, right?

Jason Rigby (01:18):

... and all that? Yeah, yeah, Don Draper. And they went on a picnic, and then they just left all the trash at the park.

Alexander McCaig (01:24):

I can't...

Jason Rigby (01:29):

"There's buffaloes. Look at all this meat. Perfect. Let's just shoot them for fun."

Alexander McCaig (01:35):

Oh, yeah. "Let's give them a treat and just blast them," you know?

Jason Rigby (01:35):

Yeah, it's unlimited.

Alexander McCaig (01:35):

Piles of Buffalo skull.

Jason Rigby (01:36):

Resources everywhere, yeah.

Alexander McCaig (01:38):

"Oh, wait a minute. There's no Buffalo left. What happened? Oh, yeah."

Jason Rigby (01:40):

We can actually do something, some severe damage.

Alexander McCaig (01:43):

Interesting.

Jason Rigby (01:44):

Speaking of that, I want to use an analogy, and I think this would be a great... This would be... You're going to love this. Did you ever watch Inspector Gadget?

Alexander McCaig (01:52):

(sings).

Jason Rigby (01:53):

Yeah, Inspector Gadget. Did you ever see the-

Alexander McCaig (01:56):

(sings).

Jason Rigby (01:57):

... the cartoons when you were little? Or-

Alexander McCaig (01:58):

Of course.

Jason Rigby (01:59):

... watched the... So, what was... Inspector Gadget, he was always this fumbling or bumbling idiot.

Alexander McCaig (02:04):

He was clumsy. He reminds me of the Pink Panther, almost.

Jason Rigby (02:07):

Yeah. And he would create all this new technology.

Alexander McCaig (02:10):

That was faulty.

Jason Rigby (02:12):

That was faulty. And then he would turn around, and he was thinking constantly that he was saving the world?

Alexander McCaig (02:18):

Yeah.

Jason Rigby (02:18):

Aubrey Marcus was talking about this the other day, so this is not a... I got this from him.

Alexander McCaig (02:22):

This is not an original thought?

Jason Rigby (02:24):

It's not an original thought. Yeah, I just like to give credit where... But he was talking about this. He got some of the story wrong with it but... But behind the scenes, there was Penny. And so, Penny was the one that made sure everything kind of got situated and figured out. And then Inspector Gadget always thought he was solving the crimes.

Alexander McCaig (02:44):

No.

Jason Rigby (02:45):

But it was actually her.

Alexander McCaig (02:46):

It was Penny.

Jason Rigby (02:46):

And it's so funny because, when we look at technology today, and we look at us as humans, it's kind of like we're fumbling through like Inspector Gadget.

Alexander McCaig (02:57):

We are.

Jason Rigby (02:57):

Creating all this technology, thinking that we're solving things, when in reality we're not. Creation in and of itself.

Alexander McCaig (03:04):

We've actually made everything-

Jason Rigby (03:05):

The planet is.

Alexander McCaig (03:06):

... Yeah, we've made everything more complex. The only thing that's really creating something is nature itself, right?

Jason Rigby (03:11):

Yeah.

Alexander McCaig (03:12):

We're just trying to find tools that align with it.

Jason Rigby (03:13):

Yeah, Penny is nature.

Alexander McCaig (03:15):

We're not building tools that align with nature. We're building things that we think can sit outside of it.

Jason Rigby (03:20):

Yeah. And we look at, on our big seven, number four is global peace. And I want to take this into personal responsibility. And I don't want to picture us fumbling through like idiots, like Inspector Gadget. And then... Ooh, you're... Did you just yawn?

Alexander McCaig (03:33):

Yeah, I did.

Jason Rigby (03:34):

It's contagious.

Alexander McCaig (03:35):

Brutal.

Jason Rigby (03:37):

When we look at peace on earth, goodwill towards men, and you're laughing about that, hunh?

Alexander McCaig (03:41):

Nah, I-

Jason Rigby (03:42):

We'll be yelling back and forth. It'll be funny.

Jason Rigby (03:45):

We have a really good guest coming on in the next episode, so we've got to make sure that-

Alexander McCaig (03:48):

Yeah, we've got to get ourself jacked up.

Jason Rigby (03:48):

Yeah, we've got to get-

Alexander McCaig (03:48):

I've got to do some pushups or something.

Jason Rigby (03:50):

Yeah, we've got to get the blood flowing. But peace on earth, global peace... And we look at us as humans in the daily actions that we do.

Alexander McCaig (04:01):

Correct.

Jason Rigby (04:02):

Maybe we go on YouTube and we make a comment that is disruptive and mean.

Alexander McCaig (04:07):

Oh, are you talking about that guy-

Jason Rigby (04:07):

Maybe-

Alexander McCaig (04:07):

... that just went on Livestream?

Jason Rigby (04:10):

Yeah. No, not just that, but maybe we're in traffic and we yell at somebody, and we're verbally violent.

Alexander McCaig (04:17):

Even though they can't hear us.

Jason Rigby (04:18):

Yeah, even though they can't.

Alexander McCaig (04:19):

Just screaming in my little shell.

Jason Rigby (04:20):

But these daily actions that we do every day against peace, and then we have this little hypothetical viewpoint of like in a macro, "Oh, yeah. We can... You know, we're going to have peace. You know, we're have a little peace." And it's like, no, you're not acting that way.

Alexander McCaig (04:35):

No.

Jason Rigby (04:36):

It has to be done, not fumbling through like Inspector Gadget, but it has to be done with self-awareness and thought.

Alexander McCaig (04:42):

Yeah, and you have to be responsible about the actions.

Jason Rigby (04:45):

Yeah. And so-

Alexander McCaig (04:45):

You can't say, "Oh, global peace is going to happen," and then expect a politician to do it for you. It doesn't work like that.

Jason Rigby (04:52):

Or technology to do it for us.

Alexander McCaig (04:53):

Or technology does not create global peace. No. Understanding between human and other human creates global peace.

Jason Rigby (05:00):

Yeah. And we always, since the 1800s when we started getting... really humans and technology began. You mentioned the plow earlier or whatever, but when we started creating technology, we always have this utopian view of that this thing is going to save us.

Alexander McCaig (05:18):

That doesn't save squat.

Jason Rigby (05:19):

No. How many utopian failures have we had?

Alexander McCaig (05:22):

Tons. Well, you and I have talked about this in the past. How many people have come up with these ideas of utopias and they've failed?

Jason Rigby (05:27):

Mm-hmm (affirmative).

Alexander McCaig (05:28):

Utopia is not... It's not the physical aspect of things. It's the non-physical. It's our understanding of one another. It's not a technology that creates utopia. Even if you had, say for instance, we were no longer relying on fossil fuels. Everybody had their own, essentially, very safely operating nuclear generator at their house, and unlimited amount of energy. Okay. Well, what if we all start just making weapons with our unlimited amount of energy? We just destroy ourselves.

Jason Rigby (05:59):

Yeah, and we can-

Alexander McCaig (06:00):

The technology-

Jason Rigby (06:01):

... do it in five minutes.

Alexander McCaig (06:01):

... Even though it's fantastic, we've used it for a bad thing because we still lack understanding on a human-to-human level.

Jason Rigby (06:08):

And in that understanding is going to nature. We can see it all around.

Alexander McCaig (06:13):

Don't yawn.

Jason Rigby (06:14):

Yeah. We can see it all around, and there's order, intelligence, and design.

Alexander McCaig (06:18):

Absolutely.

Jason Rigby (06:19):

And so, when we look to that, and we have our technology... And we're going to be talking to Suzanne Simard here on the next podcast, Finding the Mother Tree: Discovering the Wisdom of the Forest.

Alexander McCaig (06:31):

Yes.

Jason Rigby (06:32):

And so, I encourage... This is right along with what we're talking about. When we look to that order, when we look to that intelligence, when we look to that design, now we can begin to take our technology and co-create.

Alexander McCaig (06:45):

Yes, because nature is always creating. We join with it symbiotically, like all other plants, species, organisms, microorganisms do. They symbiotically work together to create this ecosystem. So, how do we use our technology in our actions as human beings to collectively come together with nature and co-create with it, not create around it, and create a world-

Jason Rigby (07:10):

Or against it.

Alexander McCaig (07:11):

... Or against it. Some artificial world that we think we can control. Humans forget all the time that they are a part of nature. So when you choose to create things that try and fight it, or stop it, or hinder its flow, you're hurting yourself just as much as you're hurting it.

Jason Rigby (07:29):

Yeah. And we understand with all technology there's data that is created. So, whenever we have-

Alexander McCaig (07:36):

What about a tree?

Jason Rigby (07:37):

Yeah.

Alexander McCaig (07:37):

Let's talk about that data.

Jason Rigby (07:37):

It's collecting data.

Alexander McCaig (07:38):

And it's also producing data. What's the data it's producing? I cut that tree in half. What does it have?Rings. The measurement of those rings tell me how much water it received in a certain amount of time, and how old that tree is, dependent on that year. Are you kidding? That's data right there alone. All of these things are producing-

Jason Rigby (07:55):

I mean, it's transmuting data to the root systems. It's transmitting data to... If it's a... Finding the Mother Tree book, she talks about this, where it's the mother tree, and then it's relying on that collective survival of the rest of the forest. And it's nurturing.

Alexander McCaig (08:09):

It uses electrical signals.

Jason Rigby (08:10):

And it knows... With the electricity, it knows to send a certain amount of nutrients. It knows if it's one area and they're communicating back and forth, based off of carbon. And I mean, it's pretty amazing the intelligence that we have when we look to nature. And it doesn't matter. Somebody may think of this podcast and be like, "Well, this sounds spiritual [inaudible 00:08:36]." It has nothing to do with that.

Alexander McCaig (08:37):

I'm just telling you what's actually happening in nature.

Jason Rigby (08:38):

It's our planet. It's our planet, and there is elements in our planet that give us the ability, if we harness them properly, to be able to have climate, this ability to be able to have global peace, to be able to have educational access.

Alexander McCaig (08:54):

And if we learn to understand our environment, understand ourselves and other selves, we can co-create together rather than create an individual direction that create disparities, create cultural gaps.

Jason Rigby (09:05):

Because here's the problem that I think we're facing. It's we think more tech is going to make us more happy.

Alexander McCaig (09:12):

It does.

Jason Rigby (09:12):

GDP's doubled. Mental health?

Alexander McCaig (09:16):

It's gone down.

Jason Rigby (09:16):

Yeah.

Alexander McCaig (09:17):

Suicide rates, gone up.

Jason Rigby (09:18):

Yeah.

Alexander McCaig (09:19):

What are you talking about? I thought we're having this economic boom. Things are fantastic. They're not.

Jason Rigby (09:22):

No.

Alexander McCaig (09:23):

There is no-

Jason Rigby (09:24):

There's no promise to happiness through tech.

Alexander McCaig (09:27):

Or these material things. Understanding is what creates the promise.

Jason Rigby (09:31):

Right.

Alexander McCaig (09:31):

And nature gives us data all the time. It's creating, giving data. We are generating data. We just need to have a better way to understand it amongst ourselves. Technology, right now, is being created for technology's sake.

Jason Rigby (09:44):

Yes.

Alexander McCaig (09:45):

It's not in the simplicity of coming back-

Jason Rigby (09:47):

Of co-creating.

Alexander McCaig (09:48):

... of co-creating and understanding human-to-human impact in relationships.

Jason Rigby (09:54):

God, you're getting me jacked up now. I'm not going to yawn.

Alexander McCaig (09:55):

Are you feeling this though?

Jason Rigby (09:56):

Yeah. No, no, no, no. Yeah, because I'm understanding the story. Because here's a story here of us co-creating.

Alexander McCaig (10:04):

Yeah.

Jason Rigby (10:05):

And us looking at nature and saying take all the bias out, and just look at it in its clear form. Well, that's what she did, Suzanne Simard. She looked at the forest and said, "Yeah, there's monocropping going on. There's pesticides going on. Let's look at the data, and let's see. And then let us look collectively in relationship to the forest and us as humans, because it's all one system, and let's see how I can learn from it, and how it can teach me."

Alexander McCaig (10:36):

Correct.

Jason Rigby (10:36):

And then from there, let's create technologies-

Alexander McCaig (10:39):

She dropped [crosstalk 00:10:40].

Jason Rigby (10:39):

... that are symbiotic for both.

Alexander McCaig (10:41):

Thank you.

Jason Rigby (10:41):

That's co-creating.

Alexander McCaig (10:42):

Yeah. And you engineer solutions that work with nature, right? She put her ego back for a second and really observed the data that was in front of her. She said, "Something is wrong. Something with the way we are acting fundamentally with our philosophies of forestry is wrong." And all these things which she talks about also carries over to everything else we have been doing. She figured it out with trees in British Columbia.

Jason Rigby (11:09):

Yes.

Alexander McCaig (11:10):

But this is a metaphor that is applicable to everything we do.

Jason Rigby (11:14):

Well, it's when we look at COVID and the situation there, and Aubrey Marcus brought this up and I thought it was really cool. He said, "What if I could come to you and say you can live five more years, but you can never hug anyone, you could never go to a concert, you can't go to Burning Man, you can't-

Alexander McCaig (11:29):

I don't want to.

Jason Rigby (11:29):

... do any of these things." Yeah. He goes, "What would be that year?" Would you say you could live 40 more years?

Alexander McCaig (11:34):

I don't want to.

Jason Rigby (11:36):

So, when we look at the technology that we use, especially with COVID, and then we forget the simplicity of what a hug can do for us.

Alexander McCaig (11:43):

Yeah.

Jason Rigby (11:43):

You know-

Alexander McCaig (11:43):

The oxytocin release-

Jason Rigby (11:45):

Yes.

Alexander McCaig (11:45):

... that goes in your body that-

Jason Rigby (11:46):

The biochemical part, yes.

Alexander McCaig (11:47):

The biochemical, what happens through your neurons are friggin' firing in the brain at that moment, dilation of the pupils, right? Slight perspiration. All of these things are occurring through this idea of contact. But isolation destroys our natural aspects.

Alexander McCaig (12:04):

If you isolate a tree somewhere by itself, it'll probably die.

Jason Rigby (12:08):

Yes.

Alexander McCaig (12:08):

The likelihood of survival is much less.

Jason Rigby (12:10):

That's right.

Alexander McCaig (12:10):

But a forest brought together in the individual identities of every single one of those trees, like every single individual human being characteristically different.

Jason Rigby (12:17):

Right.

Alexander McCaig (12:17):

But collectively the same.

Jason Rigby (12:18):

So, instead of looking at it and say, "How can we co-create with this virus? How can we..." Because a virus doesn't have any emotion or feeling-

Alexander McCaig (12:25):

And it doesn't care.

Jason Rigby (12:26):

... or anything. We talked about this before.

Alexander McCaig (12:26):

Yeah.

Jason Rigby (12:27):

So it's like how can we co-create? How can we use the technology that we have to be able to do these things? Instead, we want to argue over where you should wear a mask or not, or whether you should get the vaccine or not, or... It's so silly, and we've become a prisoner to this. And you can see, what is it, 70% of the population has auto-immune issues?

Alexander McCaig (12:47):

Yeah.

Jason Rigby (12:47):

Obesity, mental illness.

Alexander McCaig (12:51):

We're not-

Jason Rigby (12:51):

Think of this. We have something greater than a virus that's happening to us.

Alexander McCaig (12:53):

No, I know that. And we're not listening to ourselves. We're ignoring the data that's right in front of us.

Jason Rigby (12:57):

Yes.

Alexander McCaig (12:58):

But all these people have Smartphones, go investing in more technology. But the quality of their life is not increasing because the technology was not fundamentally designed to help them make better decisions as human beings.

Jason Rigby (13:09):

Yeah. There's a story in the Bible because I want to kind of get into myths and stuff like that.

Alexander McCaig (13:13):

Oh, interesting. You're bringing up some religious stuff here on [crosstalk 00:13:15].

Jason Rigby (13:15):

Yeah, now I am. Yeah.

Alexander McCaig (13:15):

Yeah, go ahead.

Jason Rigby (13:17):

No, but this is an interesting story. Whether you believe it or not, it doesn't matter. It's one of our... There's the Tower of Babel. Yeah, so the Tower of Babel was... The story is this, that there was a group of people and they were building... They wanted to build a tower that would-

Alexander McCaig (13:33):

A tall one.

Jason Rigby (13:33):

... that would go past the sky, so they could reach to God.

Alexander McCaig (13:36):

This is fun.

Jason Rigby (13:37):

Yeah. No, no, no. This is... And so, God turned around and said, "Nah. Nah, nah, nah. You can't do this," and confused them. And they had different... They got all different languages.

Alexander McCaig (13:47):

"We can't engineer this because we're all speaking different things."

Jason Rigby (13:49):

Yeah.

Alexander McCaig (13:49):

"We don't understand one another."

Jason Rigby (13:52):

But I think the significance of the story is what we're trying to do now.

Alexander McCaig (13:53):

Tell me. Oh, it's a metaphor. Interesting.

Jason Rigby (13:54):

Yeah. We're taking this technology and trying to reach to something. Whether we try to go to Mars or whether we try... We're ignoring what is happening around us.

Alexander McCaig (14:05):

At the base?

Jason Rigby (14:06):

Yes. Do you see what I'm saying?

Alexander McCaig (14:08):

"First of all, I built the tower on sand."

Jason Rigby (14:09):

Yes.

Alexander McCaig (14:10):

"Second of all, none of us understand one another, so our engineering is all completely different," right?

Jason Rigby (14:14):

Yeah, but it's this idea of thinking that we can become something more than that we are as a collective. You know, us as humans working together, we do amazing things. I mean, some of the wonders of the world is us. It's like the China, the great wall of China was built, and then... Amazing feat. Absolutely amazing. And the Mongolians were like, "We can just break one part of it and come in and we'll just take over your home."

Alexander McCaig (14:40):

I'm glad. I'm glad it's like super huge and long.

Jason Rigby (14:43):

It wasn't any fragile.

Alexander McCaig (14:45):

No, not at all. It boils down to something. Technology should be used for this. You need to know yourself.

Jason Rigby (14:54):

Yes.

Alexander McCaig (14:55):

You need to accept yourself. And then, we can all learn to co-create together, okay? But that knowing and accepting happens from an observation that doesn't have bias to it.

Jason Rigby (15:06):

Yes.

Alexander McCaig (15:07):

It's an observation where it says, "What are the parts of me that are so co-similar with many other things that are actually happening?" Right? "What are my thoughts that are similar with myself and other selves, or even nature, how that acts?" And if we can look at that, have technology remind us through our data, through this log of thoughts, behaviors, and actions, we can refine our choices to better understanding. We can maybe eventually build that tower that was talked about in old scriptures. We could get to those points. But we continue to take technology to either leave this world, right? Or to kill an individual faster with missiles, right? Whatever that might be. But that is technology for technology sake, and it lacks understanding of each other.

Jason Rigby (15:51):

Yes, yes.

Alexander McCaig (15:52):

We've had great advances in technology but why has there not been a correlation of war and death going down? Why is human happiness not gone up? Right? Why has all these prevalent diseases increased? It's because we still lack understanding. The technology hasn't been designed to understand one another.

Jason Rigby (16:12):

So let's get into... The reason I went into this crazy philosophical was to get into Tartle's marketplace.

Jason Rigby (16:19):

So when we look at Tartle, and as we're beginning to go to that first-party data and talk directly to the individual, and not just the individual but collectively, groups of-

Alexander McCaig (16:31):

You do a collective of individuals.

Jason Rigby (16:33):

Yes.

Alexander McCaig (16:33):

Right.

Jason Rigby (16:34):

Yes. And with the first-party data. I think people need to understand the importance of the marketplace in the sense of the data being right, the data being truthful, and the power of 7 1/2 billion people on a marketplace creating data 24/7.

Alexander McCaig (16:56):

If you go into the woods, and you listen, you hear the wind moving through the leaves, you hear the animals going back and forth. You put your ear to the ground. The worms are moving. This is constant movement of this coalition of organisms, individuals working together. They are doing nothing but being themselves in the perspective of their life and what they do and what their job might be. Tartle is analogous to what is going on in the forest. It's many people of many characteristics, different shapes and sizes, and thoughts.

Jason Rigby (17:38):

Well, it's Penny.

Alexander McCaig (17:39):

Yeah, it's Penny. [crosstalk 00:17:41].

Jason Rigby (17:40):

And Inspector Gadget.

Alexander McCaig (17:41):

Inspector Gadget. Coming together, sharing their perspective of what the reality is, so that when we look at it as a collective, we can see where there might be weaknesses in our whole group where we can help one another, send nutrients of the forest, right? Or nutrients of data and understanding, of resources to those who need it.

Jason Rigby (18:02):

Yeah. Tartle co-creates.

Alexander McCaig (18:04):

Tartle is that co-creative aspect of humanity. And it's not the technology that solves it. We created a tool, and we're handing it over to the world, to humanity, to say, "Do you want to take the responsibility to understand one another?It's right here for you."

Jason Rigby (18:23):

So if I wanted to take the responsibility, and I'm like, "Yeah, I get this. I understand this." Literally, how long does it take me to sign up on Tartle?

Alexander McCaig (18:32):

Under a minute.

Jason Rigby (18:33):

Under a minute?

Alexander McCaig (18:34):

Yeah. About as fast as I respond to you.

Jason Rigby (18:37):

So I just go to tartle.co-

Alexander McCaig (18:38):

Yeah.

Jason Rigby (18:38):

... and sign up, and I can start giving towards causes-

Alexander McCaig (18:42):

Yeah.

Jason Rigby (18:42):

... that I care about. I can keep the money-

Alexander McCaig (18:45):

Yeah.

Jason Rigby (18:45):

... if I need it.

Alexander McCaig (18:45):

I can safely store information about myself, and I can-

Jason Rigby (18:52):

And what if I'm General Electric, and I want to check on my aircraft engine plant, and I want to talk to employees?

Alexander McCaig (18:59):

Yeah.

Jason Rigby (18:59):

How could I be a buyer of data?

Alexander McCaig (19:03):

No problem. You're going to sign up in under a minute. And then you're going to ask your employees to sign up, and say, "I would like you all to fill out this data packet. I'm not really worried about your name. You can be as anonymous as you like, and we want to collect this information so we can better understand you, and your needs, and your wants."

Jason Rigby (19:23):

Could I add to General Electric? Let's say I have a not-for-profit.

Alexander McCaig (19:26):

Yep.

Jason Rigby (19:26):

And I want to not pay my employees but I want them to donate to this nonprofit if they fill this data packet out.

Alexander McCaig (19:32):

No problem.

Jason Rigby (19:33):

So I can do that?

Alexander McCaig (19:34):

Yeah. You could pay them for the data. And then they can come back in turn and donate those earnings right towards that not-for-profit. That's a pretty nice full-circle cycle, symbiotic relationship of mutual dependence on one another for the betterment of all, isn't it?

Jason Rigby (19:54):

Yeah. No, I think it's... Because what's the data worth to you as a corporation? And then, what is it worth to understand the sovereignty of the individual, when you're asking something to respect that as an employer?

Alexander McCaig (20:11):

It's wonderfully valuable. Our biggest, best asset humanity will ever have is our understanding of one another. It will exceed gold, any cryptocurrency, any type of car or territory. Our understanding of one another will be humanity's greatest asset that preserves our longevity into the future.

Jason Rigby (20:36):

And that is data.

Alexander McCaig (20:37):

And that will be that data of understanding.

Jason Rigby (20:40):

Through Tartle.

Alexander McCaig (20:41):

Through Tartle.

Jason Rigby (20:42):

Yeah.

Alexander McCaig (20:42):

Yeah.

Jason Rigby (20:43):

So let's co-create.

Alexander McCaig (20:44):

Together.

Speaker 3 (20:53):

Thank you for listening to Tartle Cast with your hosts, Alexander McCaig and Jason Rigby, where humanity steps into the future, and the source data defines the path. The path.

Speaker 3 (21:10):

What's your data worth?