Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
Tartle Best Data Marketplace
September 3, 2021

Ushering in the New TARTLEcoin

Ushering in the New TARTLE COIN

Ushering in the New TARTLEcoin


Introducing TARTLEcoin 

TARTLE is always trying to find ways to improve the experience for those who entrust us with protecting their data. As an example, we recently relaunched our website, making it much easier and more intuitive to navigate. We also try to be proactive about these kinds of things. We didn’t just put it out there and rely on you to figure it out. We did a whole series of podcasts and articles to help walk you through the new layout, from signup, to confirmation, to filling out your first data packets, explaining the reasons behind each aspect along the way. 

One of the things we touched on briefly in that series was TARTLEcoin. TARTLEcoin is a new feature we have introduced to help reward you for sharing your information and participating in TARTLE’s mission of reclaiming data for everyone. Now of course the obvious question, how does TARTLEcoin work?

Every time you share data, every time you share your experience on TARTLE, every data packet you fill out, the more you verify your identity, the more TARTLE COINS you get. Like most currency, you earn more of it based on the work you put into the system. One important way that TARTLEcoin is different is that its value increases based on the amount of work you put into it. Yes, you get more and the value increases at the same time. That might seem counterintuitive, however, TARTLEcoin isn’t currency in the sense that the dollar is currency. You don’t directly trade it for goods and services, you trade it for access. Access to what? To offer to buy your data. 

To clarify, this isn’t buying access to anything that others don’t get. This isn’t a tiered system like that. You just get it sooner. That is, when a buyer is looking for data that you have, you get notified first, or rather sooner based on the amount of TARTLEcoin you’ve earned. That of course is where the real value of the TARTLEcoin lies, in getting first crack at selling your data.

That kind of reward can be very important, especially if there is a buyer with a limited budget who can only afford to purchase a relative handful of data packets. Instead of having to hop right on to sell your data, hoping to beat the 20,000 users who might also want to sell to a person who only wants 1000 packets. Since you’ll be notified ahead of time, you can actually finish driving home in order to respond instead of pulling off to take care of business. 

It’s obvious how TARTLEcoin can benefit a TARTLE user. However, it also benefits the buyer. Remember, a seller is rewarded based on how much work he is putting in. That means the buyer is purchasing data from a person who is dedicated to the TARTLE mission and is interested in sharing plenty of data and in being fully open and honest about it, leading to better data, better decisions and better outcomes for the companies the buyer might represent. TARTLEcoin is actually the economics of human interaction put into practice. It lets you get more and do more based entirely on your own interest level in a given data packet that you’ve filled out. 

To clear something up before we get ready to wrap up this announcement, in no way does TARTLEcoin replace our system for selling your data. You still get paid in crypto when you’ve sold data. The TARTLEcoin is totally in addition to everything we normally provide. So, you get TARTLEcoin for signing up with TARTLE, for watching a video, for sharing your TARTLE activity, and of course for actually selling your data and various other opportunities as well. 

So, what’s your data worth? More than it was, my friend, more than it was. www.tartle.co

Feature Image Credit: Envato Elements

For those who are hard of hearing – the episode transcript can be read below:


Alexander McCaig (00:07):

Hello, welcome back to TARTLE Cast. Another beautiful morning here in New Mexico. Thank you everyone from across the globe in 222 countries for joining us.

Jason Rigby (00:16):

With host, Alexander McCaig and co-host Jason Rigby.

Alexander McCaig (00:19):

Yeah, not co-host, you're a host also. We're both hosting.

Jason Rigby (00:23):

Host is... remember those little Hostess cakes?

Alexander McCaig (00:26):

Oh gosh. With heavenly, squiggly white things on top.

Jason Rigby (00:28):

Oh, dude. Yeah. I love those. Those are so bad for you. It's all high-fructose corn syrup and preservatives, right? Literally I think you could probably put one of those in a cabinet and eat it two years later. And it would be foamy and-

Alexander McCaig (00:41):

Oh yeah, like Twinkies, they always said they would survive like a nuclear fallout.

Jason Rigby (00:44):

Have you had fried Twinkies before?

Alexander McCaig (00:45):


Jason Rigby (00:46):

Oh, you know what I love the most?

Alexander McCaig (00:48):

Okay. Go ahead.

Jason Rigby (00:49):

When you go to the fair, because we're talking about food, so I'm loving this bad food.

Alexander McCaig (00:53):

That fried dough stuff?

Jason Rigby (00:54):

Oh yeah. It's those, I think they call them Elephant Ears or whatever.

Alexander McCaig (00:57):

The powdered sugar on top?

Jason Rigby (00:58):

Oh yeah, and they put... you can do the powdered sugar and cinnamon, or my favorite, powdered sugar, raspberry jam.

Alexander McCaig (01:08):


Jason Rigby (01:09):

It's fried and gooey and there's butter all on it.

Alexander McCaig (01:11):

Oh man, that sounds delicious.

Jason Rigby (01:12):

I love that sort of bread. It's not... I mean, it's much bread.

Alexander McCaig (01:15):

Oh, need pre-diabetic please. Oh, that sounds so good.

Jason Rigby (01:20):

Speaking of something that's so good.

Alexander McCaig (01:22):

Oh something that's so good.

Jason Rigby (01:24):

And just as exciting as eating amazing food. We're introducing something at TARTLE.

Alexander McCaig (01:29):


Jason Rigby (01:30):

And I want you to go and give an overview of why this is so exciting.

Alexander McCaig (01:35):

And why it's so different than everything else?

Jason Rigby (01:41):

Mm-hmm (affirmative).

Alexander McCaig (01:41):

All right. So I mean, if you're sharp enough, you probably would have realized this was bound to happen sometime. But we are instituting a coin on TARTLE. Okay? Called T-Coin. Simple, but its value is derived from something just beyond what people want-

Jason Rigby (02:04):

This universe.

Alexander McCaig (02:04):

... yeah. What they want to trade against like the US dollar or other fiat currencies. The way T-Coin is fundamentally being introduced is that we're going to tie it to the labor that people put into taking responsibility for their data. The value of this coin increases with the more data put on the marketplace. The more people selling that data, the more people filling out the data packets, the more they share, the more they talk, the more truthful they are, the more they verify their identity. The more labor and time and truth in creative principles, you put into it, the more T-Coin you earn. So rather than just saying, "Oh, there's like a whole bunch of this coin. Everybody can own it. And then its value will be derived against $60,000. Because that's what it's worth for US dollars." No, we know we don't do stuff like that. What's the price of data? What's the price of that data packet? What's the labor I put into it? How much do I want to share? How truthful do I want to be? We've completely introduced the human element into this T-Coin itself.

Jason Rigby (03:13):

So question, because I'm going to pretend I'm the person just knowing TARTLE from the beginning. When I share data, do I still get to use PayPal and stuff like that?

Alexander McCaig (03:27):

This is in addition. So, and the more T-Coin you have, so the more truthful you are, the more work you put in, the more you interact, the more you sell, the higher the priority you get for receiving bids on the marketplace. Think about that. So the better I am as a person, the more truthfully I am, the more I choose to share. And the more I choose to claim responsibility, and the more I want to earn, and the more I want to donate my earnings towards other causes, the more priority I get. Think about how beautiful that is.

Alexander McCaig (03:58):

So when we introduce this T-Coin, it has the largest human element tied to it. It's correlated to the value of the price of our data. So the more truthful our data is, the more we work at it, the more granular it is, the more it speaks our story, the higher the value we see.

Jason Rigby (04:15):

So what would be the difference between let's say Bitcoin and T-Coin?

Alexander McCaig (04:19):

Well, they're both on the blockchain.

Jason Rigby (04:21):


Alexander McCaig (04:22):

Okay? We need something immutable like that to say, "This is how much there is of it." But the difference is we've tied in the economics of human interaction. See, when you look at Bitcoin, it's an encrypted ledger and people are just saying, "Okay, there's 21 million of it. We want to come in and this is how we're going to trade it. This is going to split it up. It's divisible down into Satoshis. You need to keep breaking it down. It's very fractional." And that said, it's very mathematical, right? In its sense, economic and mathematical.

Alexander McCaig (04:55):

But how do we take that, and also bridge a human aspect? And that's where T-Coin comes in. You're rewarded for being a good human being. You're rewarded for sharing. You're rewarded for donating towards causes that are helping the big seven in this world.

Jason Rigby (05:10):

So when you talk about sharing, I can earn T-Coin by sharing?

Alexander McCaig (05:15):


Jason Rigby (05:16):

What does sharing mean?

Alexander McCaig (05:17):

I can share my experience of using TARTLE, or sharing my data and getting paid to share. We'll reward you for getting paid. Isn't that fantastic? That's how things should be.

Jason Rigby (05:28):

Yeah. It seems too good to be true.

Alexander McCaig (05:29):

Well, it's not too good to be true because it's actually there. It's called T-Coin. We've introduced it. And we made sure that these principles are in place. The human element was not missed in this. So not only do you get paid, but you can also earn your T-Coin, that gives you other priority on top of that. I think that's a beautiful thing. And if I want to trade my priority, if I want to share that priority with others, maybe others need it. Why don't I do that? It's on the blockchain. No reason another person can't receive my reward.

Jason Rigby (06:02):

So let me get this straight. So let's say I go on TARTLE, and I put in my Instagram, my WhatsApp, I put in all my information in there.

Alexander McCaig (06:11):

Well, you already earned T-Coin just for doing that.

Jason Rigby (06:13):

Yeah, yeah.

Alexander McCaig (06:13):

Oh, you signed up? T-Coin.

Jason Rigby (06:15):

So before anybody even buys my data?

Alexander McCaig (06:17):

Before you even sell anything, you're already-

Jason Rigby (06:18):

I'm getting blockchain coin?

Alexander McCaig (06:22):

Yeah. You're getting blockchain rewarded just like that. The second you start putting in-

Jason Rigby (06:25):

And then after I do, after I do these data packets, and then I turn around and share that I've done that, then I get more T-Coin?

Alexander McCaig (06:34):

Yeah. Watch a video, T-Coin. Learn more, T-Coin, read our privacy policy, you get T-Coin. Sell a data packet, I get T-Coin plus money.

Jason Rigby (06:46):

Wow. That... it's interesting to me because you could almost... there's a lot of crypto lovers out there. You could almost just do all that. Never really sell your data and get T-Coin.

Alexander McCaig (07:00):

Yeah. Because it's still correlated to the data pricing also.

Jason Rigby (07:03):

Yeah. You see what I'm saying?

Alexander McCaig (07:04):


Jason Rigby (07:04):

Yeah. So I mean, and then if you sell some of your data, if you choose to accept the bid, that's just like a bonus.

Alexander McCaig (07:11):


Jason Rigby (07:12):

You see what I'm saying?

Alexander McCaig (07:13):


Jason Rigby (07:14):

It seems to be like a win-win-

Alexander McCaig (07:17):

It's a-

Jason Rigby (07:17):

... for the seller.

Alexander McCaig (07:18):

You're rewarded for truth, you're rewarded for labor, and you're rewarded for sharing. That's how humanity evolves. Why aren't those things baked into a coin? Why isn't that baked into the blockchain? All these other people with their blockchains, ledgers, Hyperledgers, is anyone talking about the human element? Not one person. They nailed 50% of the picture, but what about the other 50%? It's always missing. Well, first thing we did, we did with the marketplace and our data, and now we're going to do it with a reward system that matches that. On top of getting paid.

Jason Rigby (07:54):

So you explained what T-Coin is. You explained how to get it. I mean, you explained how it works, but how do I get T-Coin?

Alexander McCaig (08:02):

When you sign up for TARTLE, we immediately create you a wallet, T-Coins in there. Put some information in my first data packet, more T-Coin. Link up a social media account, more T-Coin. Share with my friends and family, more T-Coin. Get the friends and family to sign up, even more T-Coin. Sell a data packet, T-Coin. Your mining of this stuff, your earning of it is through your labor, is through your sharing. As you benefit yourself and benefit humanity, you're rewarded for being a good, truthful, sharing, honest person. For helping out the others, for being altruistic, you're rewarded.

Jason Rigby (08:48):

So how specifically do I sign up?

Alexander McCaig (08:51):

You go to TARTLE.co. You on the button that says get started, and you go through the three-step process of signing up, earning, and taking control of your data.

Jason Rigby (09:04):

And make sure you verify your email.

Alexander McCaig (09:05):

Oh yeah. Don't send an email back to TARTLE saying, "Confirmed." It kills me. Or we get ones where people-

Jason Rigby (09:16):

Go to your email inbox. It may be actually, if you have your spam filters really high, maybe it went in there.

Alexander McCaig (09:21):

Yeah. Or if you see the button on the email, click on it.

Jason Rigby (09:25):

Click it.

Alexander McCaig (09:26):

Do not reply and say, "Thank you. This is the email confirmation."

Jason Rigby (09:30):

And then wonder why you can't log in.

Alexander McCaig (09:32):

"Excuse me, I can't log in." Did you confirm your email?

Jason Rigby (09:34):

Because you confirm your email. Once you confirm your email, then you get a login, and then from there you can start earning T-Coin.

Alexander McCaig (09:42):

Precisely, correct.

Jason Rigby (09:42):

And get paid for your data.

Alexander McCaig (09:44):

Oh, and get paid for your data. And share it towards causes in the big seven.

Speaker 3 (09:55):

Thank you for listening to TARTLE Cast, with your hosts, Alexander McCaig and Jason Rigby. Where humanity steps into the future, and the source data defines the path. What's your data worth?